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Video Content: The Next Big Thing in E-commerce
December 28, 2023
8 min read
ByThe Self Made Labs Team
Video content is transforming e-commerce, with studies showing that products with video have significantly higher conversion rates than those with only static images.
Why Video Matters
Videos allow customers to see products in action, understand their features better, and make more informed purchasing decisions. They're particularly effective for fashion, electronics, and lifestyle products.
AI-Powered Video Creation
Creating product videos traditionally requires significant time and resources. AI-powered tools can now generate engaging videos from static images, making video content accessible to businesses of all sizes.
Types of Product Videos
- 360-degree product views
- Lifestyle videos showing products in use
- Feature highlight videos
- Comparison videos
Written by
The Self Made Labs Team